Many organisations are creating data warehouse to support business decision-making activities for the following reasons.
- To increasing customer focus, which includes the analysis of customer buying patterns
- To repositon products and managing product portfolios by comparing the performance of sales by quarter, by year and by geographic regions in order to fine tune producion strategies.
- To analysis operations and looking for sources of profit
- To managing the customer relationship, making environmental corrections and managing the cost of corporate assets.
- Data warehousing is also very useful from the point of view of hetergeneous database integration.
0 comments:
Post a Comment