The objective of business communications would include following which are given below:
- To Inform - The first and foremost objective of any communication is to inform.
- To Educate - This is to educate i.e. to disseminate knowledge and develop skills and attitudes among the people working in the organization.
- To Train - Communication is an integral component of any training programme.
- To Motivate - High levels of morale and motivation are a must to ensure high levels of productivity and efficiency on a sustainable basis
- To Integrate - Communication binds together people working for a common objective and helps team building.
- To Relate - It is communication that provides the means for building and nurturing mutually beneficial relationship which are both internal and external.
- To Promote - Promotional efforts are a must for any organization to fully achieve its objectives.
- To Certain - It can serve to achieve the objectives of purposeful entertainment.
- To Facilitate Decision-Making - Decision-making constitutes an important function for any business organization.
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